webinar register page

Firstname 15-Minute Lunch Break Webinar Series
Bonus Session: Marketing Metrics That Matter
Wednesday, May 19
Host: Zach Corbin

The path to becoming a donor isn't linear. It involves many touchpoints, across multiple channels and appeals. Tracking the right metrics in Google Analytics illuminates how your marketing and communication efforts work together to produce key actions.

In this micro-webinar, we will cover how to measure individual channel performance, track where your donations are coming from and how to give proper attribution to channels that indirectly helped produce donations.

May 19, 2021 12:00 PM in Central Time (US and Canada)

Webinar is over, you cannot register now. If you have any questions, please contact Webinar host: BWF.